Grow your partnership revenue

Give your team the evidence and story to win new sponsors, renew partners, and sell more inventory.

×

Your reach? Unstoppable.

30.6M

people saw Nissan this year

Like filling every NHL arena 1,700× over

Any data. Every partner. Their story.

Breadcrumb is the commercial layer behind every partnership. It connects what you deliver to what each partner needs to see.

128K

2:14

Full send. Presented by Nissan

Sports Net · 1.2M views

Brand study

Consideration

Open rate 46%

Holiday drop

Shop now

Content

Tunnel walk

Player feature

Home jersey

$120 · 840 sold

Sec 112Row 4

Sat · 7:30 PM

Every partner, already handled.

Breadcrumb tracks every partner's results, flags what needs you, and has the story ready before anyone asks.

41 posts, 7 newsletters tracked

Ahead of goal

Open

Upsell window: holiday drop

Recap story drafted

Renewal brief ready

Partner viewed wrap 3×

Event recap: 12 athletes, 3 channels

Behind on 2 contracted posts

Nissan's renewal is in 3 weeks. Recap and suggested package are ready to send 📈

Your new partnership revenue engine

Pitch with proof, not promises.

Show prospects what similar partners, talent, and content have actually delivered, so the conversation starts at value instead of rate card.

Build the campaign around what already works.

Start every partner with the talent, formats, and channels that have a track record.

Protect, expand, and renew early.

Catch underdelivery before the partner does, flag upsells while there's still inventory to sell, and start the renewal before budgets lock.

Close the campaign with a story.

Breadcrumb finds the moments that mattered and writes the narrative for you, so the recap opens the next deal instead of eating your week.

Live campaign

Week 3 · Updated 2 hours ago

Sponsor content

+27.6%

Impressions

8,809,336

66% share of voice

Posts

665

Eng.

119,417

Eng rate

1.36%

Product feature

+39.2%

Impressions

2,411,368

18% share of voice

Posts

1672

Eng.

81,998

Eng rate

3.40%

Full match

−37.8%

Impressions

1,043,696

8% share of voice

Posts

79

Eng.

20,290

Eng rate

1.94%

Highlight clip

−29.3%

Impressions

508,824

4% share of voice

Posts

56

Eng.

4,424

Eng rate

0.87%

Behind the scenes

+37.2%

Impressions

269,140

2% share of voice

Posts

119

Eng.

3,930

Eng rate

1.46%

Athlete content

−45.1%

Impressions

254,854

2% share of voice

Posts

122

Eng.

16,504

Eng rate

6.48%

“They tracked all 155 posts, visualized performance platform by platform, and built a live report where Nissan can ask the data a question and get an answer back.”

Bill Yucatonis, CEO, Pro League Network

See what this looks like for CarJitsu and Nissan

How CarJitsu Turned a Nissan Sponsorship Into an Award-Winning Proof of Impact

A live wrap the sponsor could question themselves, tied to an award win.

$859K

Estimated earned media value

135%

Of impression goal delivered

7%

Of posts drove 30% of impressions

How Pro League Network Replaced a Data Function It Never Had to Build

Weekly prep dropped from 4–6 hours to under 30 minutes, with a live decision layer for every partner.

<30m

Weekly prep time (was 4–6 hrs)

100%

Platform coverage via direct API

18+

Properties tracked in real time

Built for the way partnerships actually run

Breadcrumb connects your content, your partners, and your results in one place, so every stage of the deal runs on the same live answers.

1. Results come together on their own

Every channel, post, and partner, with no screenshots to chase.

2. Hyper-personalized for every partner

They see the results and moments that match their goals.

3. Breadcrumb tells you what needs attention

Gaps, upsells, and renewals get flagged before you have to ask.

4. The story writes itself

The numbers become a narrative your partner actually reads, and it carries into your next pitch.

Built for anyone who sells an audience

Renew partners with a story, not a spreadsheet.